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Why is Microsoft releasing a new version of Windows?

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While in 2015 Microsoft was preparing for the release of Windows 10, one of the developers made a very interesting statement.

And theMale developer Windows 10 is the latest version of the company’s Windows operating system.

But six years later, Microsoft has good reason to change direction. The operating system is still an important product for her and her identity and is constantly generating a lot of profits.

Here are six possible reasons why the company is releasing a major update to its operating system, expected to be called Windows 11 ويندوز Instead of just releasing two major updates in May and October of each year for Windows 10.

Read also: A first look at the upcoming Windows 11 from Microsoft

Windows profitable:

Microsoft stated that the release of new versions of the operating system increased the company’s revenue growth rate. This occurred in part as a result of consumers purchasing computers with the pre-installed system.

Historically, the OS has had a consistently higher profit margin, so keeping the OS version can make the company more profitable.

Also Read: Upgrading to Windows 11 May Be Free for Some

Attracting more investors:

Computer makers benefited from the Corona virus, including Microsoft, as people rushed to buy computers for work or study.

has been able to Market research firm Gartner PC shipments in 2020 grew faster than they have been in a decade.

This drove growth rates for operating system licensing revenue associated with consumer PCs.

As a result, Microsoft can release operating system updates to entice consumers to constantly buy new computers, which would be good for the company’s stock price on the exchanges.

Google threat:

The threat to Google’s Chrome OS is arguably greater than ever. Consumers started withbuy chromebook laptops Instead of computers running Windows or Mac systems.

According to market research firm Gartner, computer makers sold 11.7 million Chromebooks in 2020.

This is still a small percentage compared to shipments of 79.4 million desktop or laptop computers. But at the same time, Chromebooks grew by 200 percent. While personal computers grew by 11 percent.

This would pose a challenge for Microsoft to entice consumers to buy computers running its operating system.

Read also: Why are viruses not a problem in Chrome OS?

Boost Surface PC Sales:

The Surface line of computers is a very important product, and the revenue of Surface computers has grown over 30 percent in the second and third quarters of 2020 thanks to The company’s major focus is on its development.

The redesigned operating system may prompt consumers to take a second look at purchasing the convertible tablet.

Brand promotion:

A redesigned operating system can help understand the overall perception of a company Windows 10 is the most popular operating system in the world, and it is found across more than one 1.3 billion Device.

So if the company can convince users that the operating system is evolving, they may feel that innovation is still a top priority for the company.

This may make them more willing to pay for other company products and subscribe to the company’s productivity app bundles.

Read also: Microsoft ends support for Windows 10 on October 14, 2025

Attract application developers:

If the operating system is renewed, application developers may want to bring their applications to it to take advantage of the renewed public interest.

In this regard Says Chris Caposella, Chief Marketing Officer, Microsoft: Windows has succeeded in large part because developers chose to build their applications for the operating system.

Thus the company can benefit by attracting more popular app developers to its app store.

This means that if consumers spend more time in the store, they will spend more money on apps.

Read also: Windows 11 may bring Android apps to the Microsoft Store

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