Although Twitter built and tested the Spaces voice chat tool in an attempt to compete with the Clubhouse app, which is spreading wildfire, Twitter has already discussed the idea of a direct acquisition of the Clubhouse app. According to the agency Bloomberg Twitter held direct discussions with Clubhouse to acquire the latest application for $ 4 billion!
These talks are reported to have been halted, without any apparent reason. It is also unclear whether Twitter or Clubhouse initiated the first, but this gives us an impression of the weak competition that Twitter brought with its Spaces feature. As reported by Bloomberg Yesterday that Clubhouse is now looking to raise $ 4 billion in investment; It is possible that this number has emerged from the Twitter discussions.
Clubhouse launched last year and popularized the idea of hosting live voice chat. Celebrities, tech executives, and private individuals have been hosting audio rooms ever since. More than 10 million people have reportedly downloaded the app, which is currently available by invitation only on iOS.
The app also faces a lot of competition, from Facebook, Twitter, Discord, LinkedIn, Slack, among others. The amount of pressure and competition comes from the fact that these platforms have user bases for millions of people who have already been using these platforms for years, in addition to the fully available web, iOS and Android applications. Still, Clubhouse is trying to innovate quickly and hire an engineer to design its Android app. This week it also launched an in-app tip feature as a way for creatives to make money. (She says she will not take part of that revenue.)
For its part, Twitter, Twitter Spaces has already launched on both iOS and Android. The company also plans to launch a web version and open hosting capabilities to all users this month. Twitter’s desire to acquire the Clubhouse is not entirely logical, unless it simply wants to eliminate competition and gain a dedicated user base and a buzzword. Either way, Clubhouse and Twitter will now continue to confront each other in a journey to control the largest possible share of the increasingly interested “voice chat” users.
You can also read: What is the Clubhouse app?