Apple’s bet on its services has proven to be right and a real source of revenue with exponential growth. The brand knows how to take advantage of what the market wants to consume and turns it into offers in several areas.
If, so far, they work in isolation and without any relationship, that scenario may change soon. Trusted sources take it for granted that Apple will soon have bundled service packages and more interesting subscriptions.
Apple will bundle services into bundles
There are many services that Apple has available and with subscription packages. These work in isolation and require the user to have separate signatures for each one. This business model has worked, with the financial results that have been seen.
Apparently the company is going to change its vision and very soon it will to present the Apple One. This will consist of a set of subscription packages that will group different services under single subscriptions. In this way more competitive prices are achieved.
Subscriptions should be made more accessible
Altogether Apple should present 4 packages to its users, with Music and Apple TV + serving as its base. To these are added later, and individually, Arcade, News + and iCloud.
There are still many details about these proposals. The most important will be the price at which each one will be offered to users. There is also the possibility of discounts for the advance purchase of longer subscription periods for each of the packages.
Apple One should include virtual fitness classes
Another piece of information that emerges is about a new service that Apple should be preparing. This one focuses on physical activity and will be accessible through an app made for the iPhone, iPad and others. These virtual fitness classes are coming soon.
These news should arrive with the presentation of the iPhone 12 and iOS 14, which is expected to happen in September or October. The dates are yet to be revealed, but Apple should add this change to its range of news to present