An American startup promised to launch a smartphone that runs the Android operating system and supports fifth-generation networks, but what distinguishes it is that it carries the trademark of the BlackBerry company that left the phone market a few years ago.
And OnwardMobility – based in Texas, USA – has obtained a new license that allows it to launch a smartphone with the trademark of the Canadian BlackBerry company, and it will be launched with a physical QWERTY keyboard in 2021.
Although the specifications of the device are not yet known, such as: screen size, or internal specifications, but OnwardMobility told the website. The Register That the phone will present a completely new design for the keyboard “will reflect the brand values of the keyboard typing experience, and the input experience.”
OnwardMobility is believed to target the device at enterprise customers, focusing on the mobile’s ability to get work done on the go and its security features. It is also believed that the device will not be a flagship, but it may belong to the middle class.
Peter Franklin, CEO of OnwardMobility, told The Register: “The most important thing in our mind is not only making the safest and most productive device, but also being an everyday device. That means things like a top-notch camera and other specs that you’d expect from your everyday phone. At the same time, we know that we have to be competitive, and so will our price. ”
It is noteworthy that the new phone will be manufactured by FIH Mobile, a subsidiary of the manufacturing giant (Foxconn) Foxconn. It will be available in North America and Europe “in the first half of 2021”.
BlackBerry decided in 2016 to stop manufacturing its own phones, after years of failures, to focus instead on security, services and enterprise systems for other types of devices such as connected cars. Since then, TCL has been making the company’s branded smartphones.
And TCL announced in early February that it would not sell BlackBerry-branded phones as of August 31, 2020, because it would no longer have the right to design and manufacture them, with current devices being supported until August 31, 2022.